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Use Your “&” to Deliver Beautiful Design & a Powerful Message

Link to ad: https://www.girlmuseum.org/wp-content/uploads/2015/11/ErinSykes-GilletteVenusAdCampaign-29102015.jpg Link to article I where I found the ad: https://www.girlmuseum.org/gillette-venus-ad-campaign-encourages-women-to-move-beyond-labels/ INTRODUCTION In January 2015 Gillette launched a campaign called Use Your & to help tear down the one dimensional labels they felt were placed upon them. Charlene Patten, Gillette Venus Global Brand Franchise Leader said, “At Gillette Venus, we believe thatContinue reading “Use Your “&” to Deliver Beautiful Design & a Powerful Message”

Avocados and Typography.

Give a round of applause for the avocado – and for excellent typography & photography. This spread was designed for what appears to be the Summer 2014 issue of ‘Foodie for Thought’ magazine, written about the positive affects avocado can have on a diet. I chose this ad because the typography and photography give aContinue reading “Avocados and Typography.”

Sugar helps fuel your Game

Basic principles can fuel your Design Introduction This is a Gatorade ad (https://www.gatorade.com/) I found while googling ads for this assignment, however the link on the ad led me to Larry Scott Copywriter http://cargocollective.com/larryscott/filter/Print-Ads/Gatorade-Print-Ads It seems to be one ad from a campaign promoting and defending the sugar that is in Gatorade and promoting it’sContinue reading “Sugar helps fuel your Game”